With every single drop, Dave East grows in stature. His eventual full length debut on Def Jam is fact becoming a New York puzzle piece. East categorically denies his Paranoia project was anything more than a sampler, even though it was 13 songs deep.
On “Fresh Prince Of Belaire,” Dave East celebrates become the French sparkling wine’s newst brand ambassador with Ross, the man who paved the way back in 2013. Rozay helped Luc Belaire divert attention from Jigga’s Ace of Spades venture, creating a healthier model of product placement in hip hop.
Belaire’s main reps sought out self-made rap acts with a foothold in the club. “Fresh Prince Of Belaire” isn’t likely to gain traction on Ableton portable drives, but it will bring us back to the Tunnel era when Flex and other deejays dropped bombs live on loudspeakers.
Rick Rozay is in an enviable position where he can rest on his laurels, having dropped “Green Gucci Suit” with Future, but a few weeks ago. In the interim, Rozay continues to push the Belaire brand to new horizons.
Give “Fresh Prince Of Belaire” its due, while Ross ponders his next Wingstop acquisition. You won’t be discouraged.
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